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Top 5 Online Marketplaces in 2022

Currently, Southeast Asia and Southern Asia have more than 500 million monthly visits to online marketplaces, and the Middle East and Australasia each have over 100 million visits. In contrast, the African continent is the laggard, with only 52 million monthly visits. In addition, marketplaces in developing regions tend to be mobile-centric, with some, like Flipkart, forcing users to download their apps to access the site.

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eBay is one of the largest online marketplaces and pioneered online shopping. The company has a high monthly traffic and is the largest B2C online retailer in Europe. It is also a global leader in other areas of online shopping.

Amazon is the world’s largest online marketplace and has 300 million monthly active users – three times as many as eBay. It also has more unique visitors per month than its top six competitors combined. Amazon also has a wide variety of seller options, including direct site sales, FBA, fulfilment centers, and more. These advantages make it a lucrative platform for sellers, and it is also highly accessible to new sellers.

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eBay’s popularity continues to increase. According to the report, the company now has over 300 million monthly active users. It is nearly three times as popular as Amazon and has streamlined processes and lower costs. Sellers benefit from powerful built-in tools and storage services.

The company is expanding into over two dozen countries. It has failed in Japan, Taiwan, and New Zealand, where Trade Me has taken over as the dominant online auction site. It has also failed to take on rival Taobao in China, where it entered the market in 2002, but closed its site in 2007. In India, eBay sold its operations to Flipkart and raised $1.4Bn in a fundraise.


With its popularity and global reach, Amazon has been able to quickly grow into one of the world’s largest internet companies. It now accounts for over 50% of the retail e-commerce market GMV and boasts 2.45 billion monthly users. The company offers products and services in various industries and continues to increase its influence. Its revenue in the third quarter of 2021 was 110 billion US dollars, up 15% from the same period last year.

Amazon has already outperformed Walmart, which is the number two online marketplace in the world. While Walmart has a significant presence in stores, its eCommerce revenues are smaller, resulting in fewer competitors. The company’s younger demographic also bodes well for its progress on the list. Then there’s Etsy, the website beloved by craftspeople and other independent artists. The site offers a seamless user experience and few major competitors.

Newegg is another large online marketplace that is relatively inexpensive and has multiple integrations. While it is known for its electronics category, it also offers products in other popular categories. It has gained popularity since 2005, when it was ranked as one of the Top 10 retailers on the Internet. In 2010, it generated $2.5 billion in revenue. In 2011, it became a major supplier in the Indiegogo crowdfunding project.

With its rapid growth, it is likely that eCommerce retail will exceed 4 trillion dollars by 2022. However, once normalcy returns, eCommerce platforms will experience a slowdown in revenues. However, the online marketplaces will continue to play a big role in the global economy.


Ebay is one of the largest online marketplaces, with more than 180 million active users. It is also one of the most popular, with a market share varying from niche to niche. However, in order to be successful in selling on eBay, you must optimize your listings. You can use a paid advertising service or invest in a free trial offer.

The cost of listing on eBay is lower than that of Amazon, which is a factor that affects profitability. While Amazon offers free listings, eBay charges a commission on every item sold. Amazon also offers free basic seller’s accounts, which makes it an extremely popular marketplace for a wide variety of products. Both Amazon and eBay have a large customer base, which makes them stand out from other online marketplaces.

In addition to eBay, Walmart is another notable online marketplace. The world’s largest retailer has steadily been growing its online business. Recently, it partnered with Shopify, a platform for e-commerce. Through this partnership, online sellers can sell directly to Walmart shoppers.

eBay has a controversial policy toward its sellers. It puts its clients first, and will only settle disputes if the seller agrees to accept the resolution offered by the company. The company also charges fees for the listing process, which vary by category. In addition, sellers must also pay the Managed Payment fees, which are about 12% of the sale value. Moreover, they must pay a monthly store membership fee.

Newegg is another popular online marketplace. It focuses on selling quality electronic goods. Its demographics are comprised of tech-savvy men in their twenties and forties. It also offers fulfillment services to its customers.


Alibaba is one of the world’s largest enterprise marketplaces, connecting buyers and sellers of wholesale goods. It is a B2B eCommerce marketplace that brings hundreds of millions of products to businesses seeking to replenish inventory. The company’s focus is on the Chinese market, and it uses big data and artificial intelligence to provide a highly personalized shopping experience.

Alibaba maintains the world’s largest online retail market, and the growing middle class has made the country a popular place to shop for overseas brands. The company’s recent efforts to introduce international brands to China have been successful, and it is likely to continue growing internationally. However, Alibaba does face continuing problems related to counterfeiting.

Despite the many challenges associated with launching an e-commerce site, many companies are making the transition to online marketplaces. There are many benefits to selling on a marketplace, including increased sales, advertising opportunities, and the potential to expand into other markets. The cost of selling on an online marketplace can range from five to twenty percent.

Alibaba is currently the number one Chinese ecommerce website. Its TMall site had more than 16 million products on Single’s Day in 2020, and 500k purchases per second. In the US, it is still Amazon’s undisputed leader, but Alibaba’s global market share is growing exponentially. By 2030, Alibaba will have 30 million international clients, and will be expanding into markets like Europe and the Middle East, while localizing in some countries.

Alibaba’s success has helped it become a multi-billion dollar company. In fact, Alibaba has become one of the largest retailers in the world, with operations in more than 200 countries. Its founder, Jack Ma, has a net worth of $39.6 billion, which makes him one of the richest men in the world.


If you have ever purchased a product online, you have probably noticed the wide variety of goods on AliExpress. This online marketplace allows you to sell any kind of product, and you can get much cheaper prices than you would elsewhere. For example, you can buy a designer purse for a fraction of the price.

This marketplace has a variety of benefits for small businesses. It gives them advertising opportunities, a testing ground for new products, and a global sales strategy. It also allows you to expand into other countries. It also charges a fee, which can range from five to twenty percent.

However, it does not come with the best reputation. Customers often complain about the quality of products. Some products are poorly made, or they never arrived. Some people have complained to the Better Business Bureau about problems with shipping and refunds. Some customers have complained that the products they bought on AliExpress were not what they ordered.

Alibaba and AliExpress are two online marketplaces that cater to businesses and consumers alike. While Alibaba is more targeted at B2B transactions, AliExpress caters to consumers. Businesses who need to import bulk wholesale products can benefit from this online marketplace because of the cheaper wholesale prices. For consumers, AliExpress has a wider selection of products, including women’s jewelry, electronics, and home decor.