Shopping for clothes online, you have to admit, has come a long way.
Once upon a time, in the early days of e-commerce, when all we had were those plain text sites (most of which, sadly, disappeared with the crash of dot-coms in the late 90s), one never you could be sure that the item they were buying could get to them. What was called online shopping in those days was in itself a very rudimentary arrangement, as you had to know what you were buying beforehand (as you couldn’t see it on the website). Once you bought it, you had to wait for it to go through the ordinary postal system, and since the postal system itself was not as sophisticated and automated as it is today, you wouldn’t blame anyone if what you bought never made it to you, or if it took years to do it.
However, online shopping has come a long way since that ‘dark age’. Today we are in an age where you can go shopping at one of those online stores called same day delivery; where what you buy online (if you do it from your office, for example), can arrive at your home before you used clothing stores!
Of course, there are some types of stores that have found the purchased item delivery model to be more easily adapted than others. Clothing stores, for example (especially those that deal in ready-made formalwear, which are the majority today anyway), have found the idea of handing out purchased items as a value proposition to their customers attractive.
The appeal of the online shopping model in which items purchased are delivered the same day can be attributed to the psychology of shopping for clothing, given that many, if not most, people buy clothes for psychological reasons (rather than practices). By the way, this used to be one of the main drawbacks of online clothing shopping as many people used to argue that with the ordinary online shopping model (where the item you were buying took about a week before reaching you ), you would end up in a situation where any emotional tension that you were subconsciously shopping for relief subsided before the item you purchased reached you, prompting feelings of regret that you bought it when it finally reached you.
The Geeks and managers behind these online clothing stores offering the opportunity for purchased clothing items to be delivered on the same day deserve special credit for the ease (and realism) they have infused into the entire clothing experience. online. If, for example, you’re going to the internet looking for a particular clothing line, say designer clothes from Lyle and Scott, all you have to do today is log into your online store, as you would in any website, enter the name of the clothing line you would be looking for, for example Lyle and Scott designer clothes in a search box or select them graphically from some store directories; then make the payment with your credit card or even with your PayPal account in some stores, and wait for the item to be delivered to your home the same day, and usually in as long (if not less) than what It would have taken him to bring them home, if he went to buy them in a physical clothing store.